Lighting setup

The Perfect E-Commerce and Look book Setup

3-light Soft, even illumination with good separation from the background. lighting setup for e-commerce / catalogue with a Warm, pleasant, and commercial. mood using Large Octagonal Softbox, Reflector (white foam board), Standard Reflector Bowl.

3 lightsSoft, even illumination with good separation from the background.Warm, pleasant, and commercial.e-commerce
Lighting diagram
The Perfect E-Commerce and Look book Setup — lighting diagram

Complete setup guide

What this setup creates

A female model in a green outfit is photographed against a warm, seamless background using a large octagonal softbox as the key light, a reflector for fill, and a bare strobe for backlight separation. The lighting creates a soft, commercial look.

Light placement

Key light camera-left (45 degrees), reflector camera-right, backlight overhead behind subject.

How to build it

One large octagonal softbox provides the key light from camera-left. A light hitting on white foam board helps fill shadows from camera-right. A bare strobe with a standard reflector bowl provides separation from the background as a hair/backlight. The background is a seamless light brown/beige paper.

Lighting style
Soft, even illumination with good separation from the background.
Key light
45 degree
Light quality
Soft light, Diffused, Low contrast
Shadows
Clean shadows, Flat lighting
Background
Seamless backdrop
Colour
Warm tones
Visual mood
Commercial clean, Natural

Camera settings

Suggested starting point
Aperture
f/8
Shutter speed
1/160s
ISO
100
Focal length
85mm
White balance
Flash

Inferred standard studio portrait settings for strobes and soft lighting.

Gear & modifiers

  • Large Octagonal Softbox
  • Reflector (white foam board)
  • Standard Reflector Bowl
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